Meet Our Founder & CEO

Bethenny Frankel is a businesswoman ahead of the curve who has always identified and capitalized on business opportunities. From becoming a natural foods chef where she marketed Bethenny Bakes, her healthy baked goods, to selling “Princess Pashminas” at house parties, and ultimately creating the first low-calorie cocktail category with the launch of Skinnygirl Cocktails. A true entrepreneur, to further build Skinnygirl Cocktails, Bethenny partnered with Beam Suntory in 2011 to grow the portfolio to include wines, flavored vodkas, and ready-to-drink cocktails. Skinnygirl has since expanded into a $100 million dollar lifestyle empire featuring products for women that offer practical solutions to everyday problems. In 2017, Bethenny expanded the Skinnygirl empire to even higher heights when she partnered with One Jeanswear Group to launch Skinnygirl Jeans, a body inclusive line that celebrates all women.

Frankel also started her own TV production company, B Real Productions, producing two seasons of FYI’s “Food Porn,” and creating, producing, and starring in Bravo’s new real estate show, “Keeping it Real Estate with Bethenny and Fredrik”.

Our Story

What started with the Skinnygirl Margarita from the mind of author, chef, TV star and entrepreneur Bethenny Frankel, has turned, quite frankly, into a lifestyle revolution. At Skinnygirl, we applaud the ways in which you live life and we’re right there with you when you want to go for it and enjoy the moment – without the guilt or judgment. Our products are created to provide you with sensible solutions that don’t give up on the flavor or flair so you can live the life that you’ll love. Enjoy!

The Skinny on Skinnygirl

Skinnygirl is a lifestyle brand passionate about bringing women straightforward, stylish solutions that add ease and flair to their lives – each and every day.

We believe women can have it all; a truly balanced lifestyle, with delicious, smart products to help them enjoy everything they love. No guilt. No hassle.

We’re a fresh, modern, new-school way for women to cocktail, socialize, and live their lives. They know what they want out of life, we’re just here to show them how to get it.